The Present Situations in Neerson Free Essay Example, 2000 words

The community service might even sue Neerson for not abiding by the appropriate ethical standards. Also, Lauren cannot implement changes in the questionnaire without her supervisor s consent. Lauren can also be faced with decision paralysis (Werhane, no date). Lastly, the top management might already be aware of the situation and was hesitant in taking any steps due to the benefit being earned. After weighing all the considerations I have to come to a decision to resolve the problem that favors all the stakeholders. Keeping in mind all the ethical implications of the alternatives, firstly, both Lauren and Steffan have to keep in mind the interest of all the stakeholders before taking a decision (Bowie, 1999). After this is decided, the first step if for Lauren to clarify the whole situation with Steffan regarding the ethical issue involved in this situation. Lauren should explain to Steffan that it is the duty of a market researcher to keep the information collected confidential and not use the personal data collected in a market research project for any purpose other than market research. We will write a custom essay sample on The Present Situations in Neerson or any topic specifically for you Only $17.96 $11.86/page On hearing the problem, the management must take appropriate action against Steffan. If it fails to do so, then the right thing for Lauren to do is to quit her job as taking part in such as activity might hurt her reputation and subjugate her ethical standards. Lastly, Lauren should bring charges against Neerson on unethical conduct in market research.